What should be obvious first?
Find the main thing visitors need to understand sooner.
Homepage redesign for SaaS
Page Edit redesigns SaaS homepages so visitors can quickly understand what you do, why it matters, and what to do next.
01 / What I fix
Your homepage may already contain the right information.
The problem is often that visitors have to decode product language, remember scattered details, and connect the dots themselves.
I reduce that work.
Find the main thing visitors need to understand sooner.
Decide what comes first, what supports it, and what can wait.
Turn that story into a clear, polished homepage direction.
02 / What you get
01
A concise diagnosis of what is making the current homepage harder to understand—and which problems matter most.
02
A new message hierarchy and page flow: what to say, in what order, and what each section needs to do.
03
A high-fidelity desktop and mobile homepage concept.
Plus
One consolidated revision round, handled by email.
Not included: production development, usability testing, performance testing, or ongoing design support.
03 / How we work
This is a focused, asynchronous engagement.
Send your homepage URL, relevant context, and anything you already know feels unclear. I’ll review the page, develop the direction, and send clear checkpoints by email.
When you receive the redesign, send your feedback in one consolidated email. That feedback becomes the included revision round.
04 / Selected work
Tasklet homepage redesign
Tasklet already had strong product information. Visitors still had to work to understand how the pieces fit together.
I reorganized the homepage around one concrete job first, then used the rest of the page to explain how Tasklet works, scales, and stays under human control.
Read the case study
05 / Price + timeline
Includes
Send the homepage URL. One sentence about what feels stuck is optional.
Start a conversationNeed more than a homepage?
If the clarity problem extends beyond the homepage, I also take on broader website redesigns involving multiple pages, site structure, messaging hierarchy, and reusable page patterns.
Full-site projects are quoted separately based on scope and complexity.
Ask about a full-site redesign →